How Dr. Fai Dental Clinic Cut No-Shows and Re-Booked 90 Dormant Patients
Dr. Fai runs a small dental and aesthetic clinic in Hat Yai with one front-desk staffer. Bookings came through LINE, phone, and Facebook, but there was no shared calendar and no automatic follow-up.
The challenge
Double-bookings and last-minute no-shows were eating into chair time. The front desk spent too much of each day confirming appointments by hand, while six-month check-up recalls depended on someone remembering to send a message.
"Before, my front desk spent half the day on the phone and we still got empty chairs from no-shows. The reminders alone paid for the whole thing in the first month."
How Dr. Fai uses Suriya
Treatment-Aware Booking
Patients book into time slots sized for cleaning, whitening, check-ups, or longer treatments, so the calendar reflects real chair time.
LINE Reminders
Automated 24h and 2h reminders reduce forgotten appointments and make rescheduling easier.
Shared Clinic Calendar
The front desk, dentist, and treatment rooms share one live schedule instead of separate message threads.
Recall Reminders
Dormant patients get a gentle six-month cleaning reminder and a direct re-booking link.
The results
- No-shows down roughly 35-40% after automated 24h/2h reminders
- ~90 dormant patients re-booked from automated 6-month recall reminders in the first quarter
- Front-desk time on booking/confirmation calls cut by about 1 hour/day
- No more double-booked chairs since the shared calendar went live
